Business plan

Our team supported the board of directors of an innovative biotechnology company in the field of neonatal diagnostics, which wanted to rethink its 5-year strategy and build a business plan to raise funds to support its new development ambition.

After carrying out a market study in several key geographies, and on the basis of several workshops with the management, we co-constructed with our client a complete 5-year business plan allowing to take several strategic decisions (discontinuation of some activities, development of others), to embark the internal team towards a new vision built in echo with the market, and to convince potential investors to support the projected growth.

We assisted a professional union in the development of a business plan for a 3D manufacturing platform.

Our team made it possible to compare the offer with the market reality in order to have a quantitative projection of the potential and the sectors of interest, then built the business plan of the company.

This work won a regionalized Call for Projects (AAP) and provided a seed fund.

We assisted a medical device client in evaluating the potential of a new device dedicated to interventional imaging and built the associated business plan.

Our team explored the receptivity of potential users and buyers of this device, in different types of establishments and in different geographies.

The understanding of the purchase and reimbursement mechanisms in the countries of interest allowed us to define possible monetization strategies and to design the best development option for our client, with its associated business plan.

Ultimately, our client decided to launch this innovation in a few targeted markets.

Our team supported the CEO of a start-up in the field of nutrition in the definition and formalization of its business plan in preparation for a fund-raising.

Our client wanted to better understand certain aspects of the dietary supplements market in order to validate the positioning of his company and consequently his products, before finalizing his business plan in preparation for discussions with potential investors. Our team carried out a market study in several European countries, in order to analyze the market potential for our client’s products, and to confront its positioning and development strategy.

We then finalized and structured parts of the business plan with our client, and challenged the final financial plans with potential investors specialized in the field.

Our project enabled our client to finalize its strategy and prepare for its upcoming discussions with investors!

Our team worked with the CEO of a start-up to prepare for the launch of its automated ABO Point Of Care test device in Europe. Our client wanted to challenge and consolidate its assumptions about market supply and demand, in order to better define its marketing strategy and the positioning of its solution.

In 5 European countries, we began by analysing the competition and the reasons for the success/failure of other players, in order to validate the positioning of our client’s offering in its market environment. Our team then mapped and characterised the main blood transfusion segments, unmet needs, expectations and interest in the offering, and the positioning of our customer’s project from a demand perspective.

This investigative work enabled us to question and strengthen various market elements of our client’s business plan in order to validate the strategy for launching its offering in Europe.

One of our clients, a developer of an innovative immunotherapy targeting the prevention and treatment of osteoarthritis, asked our team to draw up a 5-year business plan for his project.

To do this, and on the basis of a first draft of the business plan drawn up by our client, our team carried out an initial phase of understanding the project as a whole and identifying the elements in our client’s possession that should be included in the BP.

Secondly, after analysing the gaps that needed to be filled to produce a robust and convincing document, we carried out a market study to gather all the qualitative and quantitative data needed to draw up the document.

The third phase of our project involved drawing up a development plan and 5-year financial projections for the project (level and type of funding to be raised, cash flow, profit and loss account, etc.).

Finally, we validated the final version of the business plan with our client and together we drew up a presentation pitch to support his project with investors.