Medical nutrition

For a major player in the medical device industry, we conducted an investigation aiming to evaluate the challenges and opportunities in the enteral nutrition homecare market in Germany. The goal of our study was to identify the needs and expectations of homecare providers and determine potential market opportunities.

To do so, our team conducted a market study by interrogating market experts (homecare providers, dieticians, neonatal doctors, pharmacists, etc.) to have an overview of the homecare market in clinical nutrition (and specifically enteral nutrition).

This allowed our client to identify a list of short- and long-term opportunities to develop their activities in this segment.

We supported an investment fund in their strategic audit of an oral clinical nutrition player.

To do so, our team conducted a study of the concerned player and their strength in this market to determine the level of opportunity for our client to enter the French market and identify potential models of entry to achieve both quick wins and long-term optimal development. Our team also conducted a market analysis of different European countries (Germany, Belgium, Spain, the Netherlands, and the United Kingdom) to identify the key success factors in these countries.

This study provided our client with an overview and helped their decision-making regarding investment in the company’s capital and support for its development.

Alcimed helped a world leader in agri-food conduct a comprehensive study aiming to identify the technologies, innovative players, and associated opportunities in the field of nutritional support applied to cancer therapy.

Through an in-depth literature review and discussions with experts and key opinion leaders (oncologists, nutritionist, specialized physicians, researchers, professional associations, etc.), our team was able to analyze the market and evaluate a list of opportunities for our client in terms of technologies, products, and potential targets or partners.

Our client wanted to prepare their group’s three-year strategy for the market through a “wargame” workshop.

Our team supported this event by conducting a comprehensive study of the market and competition.We then prepared and moderated the workshop day using models to guide the co-definition of the strategy by various stakeholders.

Through this, our client could understand the positioning of the competition and draw conclusions that allowed them to develop a differentiated three-year strategy.

Our client, an industrial leader wishing to develop plant protein-based medical nutrition products for adults, asked us to study the level of existing scientific evidence on the impact of plant proteins in medical nutrition for adults.

To do this, we identified and analysed the scientific data available on the effects of plant proteins (pea and soya) on the metabolism of elderly and/or malnourished patients. We then assessed the relevance of essential amino acids (arginine, glycine, glutamine, glutamate) in improving the condition of these patients.

This enabled us to provide our client with a summary of current knowledge in terms of the clinical relevance of consuming plant proteins compared with dairy proteins.

One of our customers, a leader in the agri-food sector, wanted to understand the opportunities offered by enzymes in the field of medical nutrition.

We began by taking stock of the products currently available on the market containing enzyme ingredients. Our team then explored the benefits of enzymes beyond their traditional pharmaceutical uses.

This enabled us identify innovative benefit niches for our client, on the basis of which we drew up recommendations as to the uses that appeared to be the most relevant for patients.

We helped a pharmaceutical company with a flagship probiotic product in consumer healthcare to decipher the future of the probiotics market (in dietary supplements or OTC drugs) over the next 5 years.

To do this, we identified and characterized the research trends surrounding probiotics (in particular, the functional benefits most frequently studied – e.g.: role on intestinal health, immunity, stress, etc.) as well as the key players (research centers and scientific experts). We also analyzed the competitive environment, i.e. the positioning and strategy of food and biopharmaceutical companies offering probiotics. We based our analysis on scientific literature and public data on competitors, as well as interviews with experts.

On the basis of the key success and differentiation factors resulting from our investigation, we enabled our client to refine its current positioning (by reinforcing the health benefits of its flagship probiotic product) and define its future positioning (the health needs on which to develop new studies or new products over the next 5 years).

Our team supported the CEO of a start-up in the field of nutrition in the definition and formalization of its business plan in preparation for a fund-raising.

Our client wanted to better understand certain aspects of the dietary supplements market in order to validate the positioning of his company and consequently his products, before finalizing his business plan in preparation for discussions with potential investors. Our team carried out a market study in several European countries, in order to analyze the market potential for our client’s products, and to confront its positioning and development strategy.

We then finalized and structured parts of the business plan with our client, and challenged the final financial plans with potential investors specialized in the field.

Our project enabled our client to finalize its strategy and prepare for its upcoming discussions with investors!